GlobalFoundries is a multinational semiconductor manufacturer and designer; as of 2023, it is the third-largest semiconductor foundry in the world.
As part of the Product Marketing team, my job was to collaborate with Product Managers, Engineers, and the rest of our Marketing and Comms teams to ensure a distinctive, consistent, and recognizable messaging of our products.
I spearheaded the transistor graphics project, turning highly-technical diagrams into comprehensive, public-facing visuals for external use.
Additionally, I helped update product and end-markets messaging and created high-fidelity mockups for the new gf.com.
From reference to design
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Color iterations using GFâs brand palette